a word from the curator

Dear Friends and Colleagues, 

Agenda has established Culture Business as the leading international event for sponsorship professionals working in the arts. The first edition in November 2008 was a huge success with 200 participants. We decided to continue the experience with more sponsors, more partners, and more businesses from all over the world.

Agenda has invited experts from Europe to present their best case studies and best practices

A whole day of collective intelligence sessions:

- exchange and learn about new developments in arts sponsorship
- work in focus groups
- learn about new tools that you can implement and use to ACT

Thursday 10 December

The new models of cultural sponsorship: skills ans social responsability
Trends and positionning of arts organisations within social responsibility and skills. What are the expectations of new sponsors. Which models works in a time of crisis.  How to 'sell' advantages.

Tools and best practices: building strategies, negociating and return on investment 
Process, organisation, evaluation, return on investment. How much to ask for, how to build partnerships, how to value them? How to monitor the results and improve skills? 

Your business meeting diary

Thursday noon: Networking lunch with business partners
Thursday evening: Speed meeting dinner with sponsors oragnised by Mécènes en Scène, the specialist in cultural speed meeting at Conciergerie, Centre des monuments nationaux, Paris

 

We look forward very much to seeing you in Paris
in December for this great event.    

 

 

Corinne Estrada
Director, Agenda